India's Most Execution-Focused Startup Accelerator for Ambitious Founders

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Build the Startup You Dreamed of — With the Support You Deserve

At Unhu Innovation Center, we believe startups aren't built in pitch decks — they're built in chaos, correction, and community. The Unhu Innovation Center Accelerator Program is a 12-month journey for product-based entrepreneurs who are ready to move from confusion to clarity, from surviving to scaling.

This isn’t just another accelerator with lectures and empty promises. It’s a full-stack execution and growth program designed to work with you, on your business, every single week.

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What Makes Unhu Different?

Most accelerators teach. We build. Most give advice. We give action plans. Most give networking. We give customers.

If you're tired of theory and ready for traction, you’re in the right place.

Program Inclusions (Everything You Get)

01.

Retail Placement at the Unhu Startup Emporium

Your brand will be placed at our highly curated retail experience hub — the Unhu Startup Emporium — located in one of the most high-traffic, HNI-frequented areas of Dehradun:

Surrounded by 5-star hotels: Taj, Hyatt, Fairfield
Near boarding schools: Kasiga, Aryan, Pestleweed
Walking distance from DIT & IMS Unison universities
Within 1–3 km radius of premium villas and apartments

Each brand gets:

Category exclusivity — only one brand per product category
A printed brand catalogue with your story, products, vision, and QR codes
Trained sales staff on ground — our in-store team is briefed and trained on your brand so that they actively promote and explain your products to customers, ensuring you make sales without being present.
No billing counter — customers scan & pay directly on your website
You receive direct payments and customer data — unlike typical marketplaces

02.

1:1 Strategic Coaching & Execution Support

You’re not left to figure things out. You’ll work weekly with Unhu’s core team and visiting experts to:

Define your brand positioning
Set up and optimize unit economics
Build high-converting CRM and sales processes
Create a growth-oriented social media calendar
Prepare for funding readiness

You’ll also attend regular workshops, sprint sessions, and brainstorming activities to accelerate progress.

03.

Done-With-You Digital Marketing Support

META (Facebook & Instagram) ads are no longer optional — they’re survival. We:

Sit with you 1:1 to set up and scale your META campaigns
Send you raw and edited videos, photos, testimonials from the Emporium
Post them collaboratively from our official handles for wider reach
Boost select campaigns to ensure you’re seen by the right audience

04.

Workspace & Ecosystem Access

Founders work better when surrounded by other founders. That’s why you get:

A fixed workspace seat at Iksana
Access to meeting rooms, boardrooms, and event spaces
Unlimited tea, coffee, Wi-Fi, and cafeteria access
A vibe where creativity meets execution

05.

Community, PR & Market Access

You’ll be plugged into:

A 930+ founder network in Uttarakhand
Warm leads, startup referrals, and collaborations
Investor meetups, industry expert sessions, and demo days
Product placement opportunities at local and national exhibitions
Regular PR features in Unhu Founders Journal

Unhu Startup Emporium - 3D Renders

UIC Acceleration program

Who Is This For?

This program is not for everyone. It’s for founders who:

Have a product-based startup (physical or D2C brand)
Are ready to commit to execution
Want to scale their revenue, not just their follower count
Are looking for real mentorship, not motivational quotes
Value community, structure and accountability

If this sounds like you — let’s build together.

Unhu innovation center

Scholarship & Investment

The full-year program investment is ₹6,00,000 + GST. However, founders may be eligible for up to 50% scholarship, depending on:

Financial background
Scalability of the product
Team strength and founder vision

Apply now

Not All Startup Programs Are Built Equal

By Kshitij Doval

Why the Unhu Innovation Center Accelerator is Light Years Ahead of Just Renting Retail Space

We get it — placing your products in a premium retail outlet like the Unhu Startup Emporium sounds exciting. And yes, if you’re looking for visibility and a QR code to capture a few sales — it delivers that. But if you're serious about building a scalable brand, generating predictable revenue, and getting strategic mentorship, then there’s no comparison:

The Unhu Innovation Center Accelerator Program gives you that — and a whole lot more.

Let’s Break It Down:

Retail Access: Both Offer It, But Only One Helps You Sell It.

Both programs give you access to the beautifully curated Unhu Startup Emporium, located in one of Dehradun’s most premium zones surrounded by 5-star hotels, elite schools, and high-income residential areas. You get:

A visually rich display space
Exclusive category rights
No billing counters — only QR-led direct sales
A printed catalogue telling your brand story and collecting customer data

But here’s the difference:
In the Emporium-only plan, once you’re set up, you’re mostly on your own.
In the Accelerator Program, we help you design your retail strategy, tweak your brand message, understand your buyer behaviour, and train your team to convert those walk-ins into raving customers.

Marketing: Guidance vs. Execution

Emporium Plan: You’ll get raw content and guidance over video calls on how to run your META ads.
Accelerator: You’ll get done-with-you ad setup in physical + virtual sessions, edited videos and photos, collaborative content posted on social media, and even boosted ads — increasing both traffic and trust.

The difference? You’re not just learning what to do. You’re doing it — with professionals by your side.

Coaching: Not Just Hype, But Hands-On

The Unhu Innovation Center Accelerator is a masterclass in building a startup the right way. Every founder gets access to:

1:1 coaching on brand positioning, unit economics, social media, sales channels, fundraising, and more
Customised CRM planning and execution
Group workshops and deep-dive strategy activities
Growth accountability across the year

Emporium founders don’t get this layer of depth. At best, they get tactical tips over calls. Accelerator founders get transformational coaching that drives results.

Ecosystem Access: Network > Retail Space

In the Emporium-only model, you may get a few leads and some visibility.
But in the Accelerator Program, you get embedded into a 930+ founder community, regular intros to investors, participation in startup events, and PR features in the Unhu Founders Journal.

You also get a co-working seat at Iksana — a space buzzing with entrepreneurs, complete with tea, coffee, boardrooms, and opportunities you can’t predict (but absolutely need).

So, What Are You Really Buying?

Features	Unhu Startup Emporium	UIC Accelerator Program
Retail Space	✅	✅
Brand Exclusivity	✅	✅
QR + Direct Sales	✅	✅
Strategy Coaching	❌	✅
Hands-On Marketing	❌	✅
Community Access	❌	✅
Investor Network	❌	✅
Dedicated Social Media Team	❌	✅
PR & Magazine Features	❌	✅
Co-Working Space	❌	✅
Annual Investment	₹3L/year (₹25k x 12)	₹6L/year (+ up to 50% scholarship)

Your Next SteP

It starts with a decision — the decision to stop doing it alone.

Registering is free. The possibilities? Not so much.

You’ll receive a call from our team within 72 hours to guide you through the next steps. If selected, you may qualify for up to 50% scholarship.

We only take a limited number of brands per cohort. One category. One founder. One chance.

Don’t wait. Build now.

UIC Accelerator Program Curriculum

Powered by Unhu innovation center (UIC)

Program Duration: 12 Months

Session Frequency: Weekly Group Classes (1 per week)

Execution Format: 1:1 Founder-Specific Support Parallelly (Based on Weekly Topics)

Month 1: Startup Clarity & Vision Setting

Week 1 – Super 50 Orientation + Mindset of a Unicorn Founder
Introduction to the Super 50 journey, expectations, resources and peer circle. We kick off with the psychology and decision-making habits of founders who build legendary companies.

Week 2 – Founder-Market Fit
Deep dive into your strengths, vision, and the market you’re entering. Discover how to align personal passion with market demand to avoid future pivots.

Week 3 – Problem Statement & Opportunity Mapping
Clarity on the core problem your startup is solving. Learn how to differentiate between symptoms and root problems in customer behavior.

Week 4 – Ecosystem & Competitive Analysis
Mapping the ecosystem, spotting white spaces, analyzing competitors, and identifying partnerships for exponential growth.

Month 2: Product & Market Validation

Week 5 – Customer Persona Deep Dive
Create 3D personas using real data. Understand how to validate assumptions through behavior, not opinions.

Week 6 – MVP & Prototyping
Learn lean principles and design your minimum viable product. Build versions that customers can react to quickly.

Week 7 – Product-Market Fit Experiments
How to test early adoption, iterate on feedback, and spot when you’re reaching product-market resonance.

Week 8 – Pilot Launch Strategy
Planning a mini-launch that gives you the most insight with minimal cost. Frameworks for gathering honest customer reactions.

Month 3: Brand & Communication Foundations

Week 9 – Building Your Core Brand
Define your brand values, positioning, and tone. Understand how emotional storytelling differentiates you.

Week 10 – Brand Identity & Design Thinking
Work on logo, colors, typography and first visual impressions. Learn why good design builds trust.

Week 11 – Storytelling for Startups
Craft your founder story and product journey. Learn how to pitch without sounding like a sales script.

Week 12 – Website & Landing Page Masterclass
What your website must include to convert visitors. Understand design principles, UX strategy, and copywriting for action.

Month 4: Sales Fundamentals & Monetization

Week 13 – Revenue Models & Pricing Psychology
Explore different monetization approaches and their implications. Understand how pricing influences perception.

Week 14 – Sales Funnels & Conversion Strategies
Design your sales funnel step-by-step. Learn how to use lead magnets, demos, and follow-ups effectively.

Week 15 – B2B vs B2C Sales Mastery
Tactics that work in each domain. Practice pitching to different types of buyers.

Week 16 – Objection Handling & Closing Techniques
How to respond to tough customer objections. Methods to close deals faster and with confidence.

Month 5: Marketing & Content Creation

Week 17 – Organic Marketing & Influence Building
How to position yourself as a thought leader and build demand without spending on ads.

Week 18 – Social Media Strategy & Calendar Planning
Step-by-step approach to creating 30-day content calendars that build community and trust.

Week 19 – Content Creation Tools & Hacks
Hands-on with tools that simplify reels, carousels, blogs, and video content. Smart batching strategies.

Week 20 – Email Marketing & WhatsApp for Conversions
Create sequences and broadcasts that feel personal. Learn how these tools help close leads faster.

Month 6: Community & Customer Success

Week 21 – Community-Led Growth Strategy
Turn customers into fans. Learn how to activate and grow a brand community that refers and repeats.

Week 22 – Customer Support & Relationship Building
What great support feels like to users. How to set up post-purchase journeys that retain customers.

Week 23 – Referral Systems & Loyalty Loops
Build repeatable systems for word-of-mouth and customer advocacy.

Week 24 – Mid-Year Review & Founder Roundtable
Peer reviews, milestone check-ins, and founder feedback circles. Realign for the next phase.

Month 7: Digital Infrastructure & Tools

Week 25 – Building a Scalable Tech Stack
From CRM to accounting to task management—understand which tools are non-negotiable for scaling.

Week 26 – Automations for Time Freedom
Learn how to set up workflows using free and low-cost automation tools to eliminate repetitive tasks.

Week 27 – Analytics & Decision-Making
Set up dashboards and read data that helps you steer your business more wisely.

Week 28 – Business Operations Simplified
How to manage logistics, suppliers, deliveries, and day-to-day ops like a pro.

Month 8: Team & Culture Building

Week 29 – Hiring for Startups
What roles to hire first, how to attract top talent even with a lean budget.

Week 30 – Creating a Winning Team Culture
Build culture not just for HR, but as a strategic asset. Keep motivation high and attrition low.

Week 31 – Delegation & Leadership Systems
Step into leadership and let go of micromanaging. Frameworks for empowering your team.

Week 32 – Team Performance & Feedback Loops
Run performance reviews and give feedback that leads to growth, not resistance.

Month 9: Finance, Compliance & Risk

Week 33 – Business Finance 101
Break down balance sheets, income statements, and budgeting with founder-friendly tools.

Week 34 – Forecasting & Cash Flow Management
Simple techniques to forecast revenue and ensure you're never short on working capital.

Week 35 – Legal & Tax Compliance
Must-knows for startups: entity structure, IP, trademarks, contracts, GST, and filings.

Week 36 – Risk Management & Insurance
Plan for the unplanned—disaster recovery, insurance, and partner agreements.

Month 10: Funding & Investor Readiness

Week 37 – Startup Funding Landscape
Angel vs VC vs grant vs bootstrapping. What’s right for your stage?

Week 38 – Creating a Winning Pitch Deck
Slide-by-slide breakdown of what investors want and what turns them off.

Week 39 – Financial Modelling for Pitching
Project revenue, CAC, LTV, and investor return scenarios with easy formulas.

Week 40 – Pitch Practice & Mock Investor Panels
Peer and mentor-led simulations with feedback. Build confidence and improve.

Month 11: Partnerships & Public Presence

Week 41 – Brand Collaborations & Barter Deals
How to get reach without money. Build meaningful alliances.

Week 42 – PR & Media Outreach
Pitch to journalists and get featured. Learn what makes your story media-worthy.

Week 43 – Event Marketing & Public Speaking
How to leverage events, panels, and networking for startup visibility.

Week 44 – Creating Brand Ambassadors & Influencer Tie-Ups
Use creators and super-users to amplify trust and social proof.

Month 12: Final Launch, Scale & Reflection

Week 45 – Scaling Systems & SOPs
Document processes and delegate for scale. Build your startup to run without you.

Week 46 – Preparing for Scale – Channels & Capacity
Inventory, operations, support – plan for 5x growth.

Week 47 – Final Review & Growth Metrics
Track progress against original goals. Learn how to continuously self-review.

Week 48 – Demo Day & Graduation
Pitch to investors, mentors, and ecosystem leaders. Celebrate wins and share stories.

Parallel 1:1 Execution Track
While weekly group sessions are focused on learning and peer collaboration, each founder receives 1:1 support for execution. These sessions ensure the implementation of strategies discussed, customized to their business stage and industry.

For Institutions & Government Bodies

UIC is built to be a model of economic development through entrepreneurship.

We invite institutions, ministries, and bodies to collaborate with us to:

Empower local entrepreneurship
Develop export-ready products from Uttarakhand
Generate employment and upskilling
Solve regional problems with local solutions
Create a replicable template for other Indian states

We envision an entrepreneurial body that works with the Government to solve India’s biggest challenges — not from policy rooms, but from maker studios and founder desks.

It all starts here in uttarakhand

The Bigger Vision

Time for the world to copy India's model

Unhu aims to make entrepreneurship the fifth pillar of democracy.

A body of elected entrepreneurs tackling national problems
Funded by government, guided by ground realities
Recognized as a formal problem-solving structure in the Indian system
Designed to complement current governance with innovation and enterprise

Entrepreneurs aren’t just money-makers. They’re change-makers.

Founder's Vision

The vision behind Unhu is to make entrepreneurship the fifth pillar of democracy.

Kshitij envisions the creation of an entrepreneurial body recognized by the Government of India, where the biggest challenges of the state and nation are addressed through innovative solutions designed by entrepreneurs. With government-backed funding, these solutions will lead to new products and services that tackle critical societal issues.

His goal is to establish a system where state and central cabinet ministers are elected within this entrepreneurial body, ensuring that the nation’s biggest challenges are solved by those who create jobs, drive the economy, and build the future.

Entrepreneurs have long been misunderstood and undervalued—often seen as money-driven rather than impact-driven. In reality, they generate employment, push industries forward, and solve real-world problems. It’s time for entrepreneurs to receive the respect and recognition they deserve.

Click here to read

FAQs

Are there any Terms & Conditions before applying for UIC Accelerator Program?

Yes, please read carefully before you apply:

Minimum Goal: Must have a bare minimum goal of adding ₹25 lakhs into their business within a year.

Coachable Founder: Over the 1:1 call during the application of UIC Accelerator Program, it will be evaluated if the founder is coachable.

What happens after I pay the application fee?: Based on your form answers, you will receive a call form our team and a call will be booked at a mutually available time between you and Kshitij Doval, Founder & CEO of Unhu Innovation Center. It will be a qualification call, to understand if we're a good fit.

What if I'm an early stage entrepreneur?: It doesn't matter if your sales are zero. Your selection then depends upon the potential scale of your brand and most importantly, the coachability of the founder.

What is the fee of the accelerator program?: The 1 year fee for the accelerator program is ₹6 lakhs + GST. There are scholarship programs, where depending on special factors like your financial situation and scalability; you may be eligible for upto a 50% scholarship.

Are there any hidden costs?: There are no hidden costs - no rent, no commissions. You may be suggested some marketing strategies which incur costs, but that money won't go to us.

What if I have an established business?: UIC is to support early stage entrepreneurs, typically where the business is making less than ₹25 lakhs/year or the founder is taking home less than ₹2 lakh/month. As an established business, Unhu Innovation Center is not for you.

Unhu School of Business

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